First let us look at some issues while we try
to socialize or network with key executives in events
Remembering people
Remembering and recognizing people by face
and name becomes challenge specially in events. Most of us would have
experienced this embarrassing moment where someone looks familiar but we are
not sure about the person’s name, or company or the details. This is quite
common when it comes to attending events. Remembering 100’s of people by name
and face is a special skill set not everyone possess or not everyone’s brain is
computed in such a way to recognize name, company and their face
Traditional follow-up:
You an extrovert, always likes to socialize
with people in events but you still follow traditional way of exchanging
business cards, converting them into excel sheet and then follow-up with them
to stay connected, then let us look at the disadvantages. We make sure to
record all details about the person but do not save their photo in the excel
sheet. The leads to a situation where you will soon forget the person and what
you discussed with that particular person
So how do we overcome this. Is there way to
socialize with people and easily recognize them and stay connected? The answer
is YES. LinkedIn offers a great opportunity to achieve this in simple following
steps
1) Create a group in
LinkedIn with the event name as the group title
2) The moment you exchange
business card, just open the groups click on the invite button and request them
to identify themselves in LinkedIn, just add them into the group.
3) Make sure to write
about your meeting and a short summary of the discussion in the invitation and
patiently wait till they accept the invitation
4) Staying connected
is the key. If they still did not accept your invitation, politely remind them
during your email follow-up.
5) Once they accept,
always say “Thank you” with a personal touch
6) Initiate group
discussion, keep the group active
7) Finally, if you
attending next event, ask the group how many are attending and make sure to
meet them
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